Advertisement Mood
Board
For my advertisement
mood board I needed to fine well known franchises or products that would apply
to my target audience of middle aged, middle class, males. I used several
different manufacturers of music related products such as Gibson for guitars
and Marshall for amps as the buyers of my magazine are likely to be passionate
about music and therefor probably musicians themselves. I have also used
products like whiskey and Harley-Davidson as they are general stereotypes to
the lifestyle my magazines genre promoted and are memorable products from the
era my genre was most popular. I also used the hard rock café for my
advertisement mood board as it also promotes the life style and is a famous
franchise relating to the genre. I have used clothes companies such as Armani
which is quite high end as they are clothes that the average reader will be
able to afford and also due to the careers that the average reader will have
they will need to wear clothes similar to that of the companies I have used
such as suits. I have used car manufacturers such as Jaguar and BMW as they are
the types of cars in the target audience’s price range. I have also featured
android and apple in my mood board as my audience will be using both companies’
products on a regular basis either for work or for recreational purposes. I
have also included several products such as just for men and Boss 
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